Finally Opening Day!

Start your opening day festivities with an ice cold Buffalo Water Bison Blonde all-malt lager. You won't need a cooler today. Cheers!

In Honor of Buffalo Water Bison Blonde being rated the #1 Lawn Mower Beer. Buffalo Water Beer Company is kicking off a competition for the UGLIEST LAWN MOWER. We, At Buffalo Water want YOU to submit a Video or Picture of the Ugliest Lawn Mower Known To MAN! THE WINNER WILL RECEIVE A FREE SUMMER SUPPLY OF BUFFALO WATER BEER! We will start accepting submissions starting Memorial Day 2011.

For Submissions - Details - Questions - or to say "Hi"
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Press Release: Buffalo Water Beer on the Road to Vermont

Buffalo Water Beer on the Road to Vermont

MILWAUKEE, WI, September 17, 2010. . . The first semi-load of cases and kegs of Buffalo Water Beer Company’s Bison Blonde all-malt lager leaves today for the green mountains of Vermont, to quench the thirst of some of America’s most serious craft beer drinkers.

“The citizens of Vermont know good beer,” said Craig Peterson, founder and CEO of Milwaukee’s Buffalo Water Beer Company. “Per capita, Vermont has more craft breweries than any other state in the nation, and the customers are appreciative of a good product. That’s why we chose Vermont as the first market outside of Wisconsin to introduce our beer.”

Buffalo Water Bison Blonde has been rated the best American style pale lager in the world, and for the last two years has won the silver medal at the Kohler International Beer Festival in Kohler, Wisconsin.

“Ratings and awards are nice,” said Peterson, “but what really puts a smile on my face is the reaction of the beer drinker who tries Bison Blonde for the first time and says it’s their favorite beer. I love making a product people enjoy and being a part of their life experience. Whether it’s enjoying a cold beer in front of the television, watching football with a plate of hot wings, or sharing a conversation with friends at a local pub. Our beer becomes part of their experience. And that’s my reward.”

Peterson said he admired the fierce independence of the customers he’s met in Vermont and believed that’s why craft beers do so well in the state. “The folks I’ve met don’t seem to follow the traditional pattern of just buying the products they see advertised during half-time. Just like a good Vermont cheese, they know handcrafted products, quality ingredients, passion and hard work make spectacular products. And coming from Wisconsin, I can say Vermont cheese is the only cheese we respect.”

Buffalo Water Beer Company was formed in 2007, when Peterson moved his offices to the intersection of Buffalo and Water Street in Milwaukee’s Historic Third Ward. There the idea for Buffalo Water Beer originated. That summer Peterson designed a beer to compliment Buffalo wings and spicy foods, and Bison Blonde has been a Wisconsin a local favorite ever since. “It was a tough job sampling different beers to come up with just the right recipe to complement a plate of nuclear wings. But someone had to take the bullet for the beer drinkers of America, and I guess that was me.”

Buffalo Water has retained Capital Candy of Barre, Vermont as the company’s wholesaler for the state. “The moment we met the owners and sales staff of Capital Candy we knew they were our team,” said Peterson. “ They are solid, hard working, dependable and honest. We are honored to have them represent us and our products.”

Peterson said he plans on spending a lot of time in Vermont. “I’ve earned a reputation in Wisconsin as the hardest working man in the beer industry. I want to earn the respect and business from the people of Vermont and will work hard to prove it to them. And I can’t wait to meet those two famous ice cream makers from Vermont. I think I have a great concept for a new favor.”




Jodi Puetz
Zigman Joseph Stephenson, Inc.
(414) 978-8024 (o)
(414) 708-4064 (c)


Craig Peterson
Buffalo Water Beer Company
(414) 614-4680


Milwaukee, WI, July 21, 2010 . . . . The founder of Buffalo Water Beer Company, brewer of Bison Blonde all malt lager, is on the road to Buffalo, New York to begin planning the launch of its flagship beer in the city synonymous for Buffalo wings and high quality craft beers.

Buffalo Water Beer Company was formed in 2007, after founder Craig Peterson, then a lobbyist for the Wisconsin’s Brewer’s Guild, moved his offices to the corner of Buffalo and Water Streets. “An intersection was our inspiration,” said Peterson. “One of my brewing clients said ‘Buffalo Water,’ what a great name for a beer. Oh, and by the way, the number one finger food throughout America is the Buffalo Wing.”

That summer, Peterson and his team sat down with plates of nuclear hot wings and formulated a beer designed for spicy foods. “You would never guess it would be difficult to build a beer around Buffalo wings, but you don’t want a recipe that’s too heavy, dark or hoppy. It took weeks of testing and the occasional headache, but someone had to take the bullet for America’s wing lovers.”

“Since we began brewing, Buffalo Water Bison Blonde has been one of the highest rated pale lagers in world,” said Peterson. The beer company founder also noted, in a state famous for breweries, Buffalo Water is the only Wisconsin beer company to ever win an award at the prestigious Kohler Beer Festival in Kohler, Wisconsin, where beers from throughout the world are sampled and judged by the public. “Winning the silver medal two years in row is flattering and humbling. Especially when competing against beers like Chamey and Duvel, and many of America’s top craft brewers. I’m just fortunate to be able to stand on the shoulders of the brewers who built Wisconsin into one of the country’s top craft beer states.”

Peterson said the trip to Buffalo and other Upstate New York cities was much like a scouting expedition. “We want to meet the customers, the hardworking hospitality workers and the people who can bring our beer to market. Buffalo, New York and Milwaukee, Wisconsin are similar in so many ways. A hard work ethic, dedication to family and community and a love of good beer with friends, is just one of the many things our communities have in common. And we can’t forget the weather.”

Noting both Buffalo and Milwaukee are port cities, are about the same size, have similar urban issues and assets, and diverse ethnic populations, Peterson said it’s no coincidence the Buffalo Street his operations are located on is named after Buffalo, New York and not the animal. “Over one hundred years ago our cities shared a common bond. I’d like to think we can bring our cities a little closer together by sharing a nice cold Buffalo Water beer and plate of authentic Buffalo wings.”


Beer bar coming to Milwaukee Public Market

By Doris Hajewski of the Journal Sentinel
Aug. 7, 2009

Buffalo Water Beer Bar will open in the center of the Public Market in the fall, if the liquor license application is approved.

The bar will be located near the Thief Wine Bar, across from Rupena's. The space has been occupied by some tables and chairs since Ceriello's moved its grocery racks out of the market.

Peter Gohsman is the owner of the new bar. He will sell Buffalo Water products under a license agreement with Buffalo's owner Craig Peterson. Other Wisconsin craft beers also will be offered, along with small pizzas at lunch and dinner.

Buffalo Water announces new summer/fall brand

July 28, 2009 | Milwaukee-based Buffalo Water Beer Co. is launching a new late summer/early fall brand, Bison Blonde All Malt Lager Beer, the company announced Tuesday.

The beer's production was limited to 500 cases and will be available only in bottles, said Craig Peterson, chief executive. The cases and the bottles will feature orange labels to distinguish them from the brewery's traditional Blonde Lager brand.

Ryan Wickens
Marketing Communications Specialist

Buffalo Water Beer Company
309 N Water Street, Suite 315
Milwaukee, WI 53202

414.978.8013 (office)
414.801.8970 (cell)



Milwaukee: July 28th, 2009 - Buffalo Water Beer Company is set to release a special recipe Bison Blonde All Malt Lager Beer to take the chill out of the unseasonably cool summer this year.

"As you'll see, our Blonde got a bit of a tan, and it's time to let this genie out of the bottle," said brewery founder and CEO Craig Peterson. "We brewed this batch with a slight recipe change to bring out the satisfying lagered malt goodness people expect in an Autumn brew," Peterson added. "We added a finely crafted toasted malt to this batch, hoping to create a beer with a little extra warmth for these chill summer days. Let's call it a ‘Septemberfest' beer."

The brew pours with a faintly amber glow, adding a new visual appeal to the firm's signature Blonde Lager. "We super-lagered the beer for added flavor richness and complexity," Peterson said.

The beer's production was strictly limited to 500 cases, and will only be available in bottles. The cases and the bottles will feature distinctive hand-applied orange labels to distinguish them from the traditional recipe Blonde Lager.

Peterson said there has been demand for the firm to expand its product offerings, and that this is a first step toward doing so. "We weren't ready to create and entirely new style of brew, since we have been overwhelmed with the response to our product, and it's all we can do to keep the shelves filled with Buffalo Water Bison Blonde," he said. "But we thought this would be a good chance to tweak the formula a bit to respond to consumer demand. Of course our signature Bison Blonde in the traditional packaging will still be available at your favorite stores and taverns.

"Maybe next summer we'll produce a new style of beer - perhaps a Winter Warmer, if the season is anything like this one," Peterson added.

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